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Privacy Policy

‌Effective Date: October 26, 2026‌

Welcome to the privacy policy of AUTO PARTES Y MAS SA DE CV, accessible through our official website www.autopartesmex.com. Your privacy is of utmost importance to us, and this document is designed to clearly explain how we collect, use, store, protect, and manage your personal information when you interact with our automotive gadgets e-commerce platform. As a team of dedicated car lovers who specialize in carefully tested, durable handy car gadgets that fit all your in-car daily needs perfectly, we are committed to upholding the highest standards of data protection while delivering the smooth, convenient shopping experience you expect from us.

This policy applies to all visitors, registered users, customers, and any other individuals who access our website, use our services, purchase our products, or communicate with our support team. By accessing or using our platform, you acknowledge that you have read, understood, and agree to the practices described in this privacy policy. If you do not agree with any part of this document, we kindly request that you refrain from using our website and services.

1. Information We Collect

We only collect information that is necessary to provide you with a seamless, secure, and personalized shopping experience for our curated range of practical, durable and space-saving car gadgets. The types of information we may gather include:

1.1 Information You Provide Directly to Us

When you interact with our website, you may voluntarily share the following categories of information:

  • ‌Account Registration Details‌: When you create a user account on our platform, we collect your full name, email address, phone number, and a secure password of your choosing. This information helps you access your order history, save preferred products, and manage your account settings easily.
  • ‌Order and Transaction Information‌: When you make a purchase of our car tools, we collect your billing address, shipping address, payment method details (we do not store full credit card information on our servers, all payment processing is handled through PCI-DSS compliant third-party payment processors), and order specifics including the products you select, purchase amount, and delivery preferences.
  • ‌Communication Records‌: When you reach out to our customer support team via email at [email protected], phone at +52 33 1247 1896, or through our website contact form, we keep records of your messages, response history, and any personal details you share during these conversations to resolve your inquiries efficiently.
  • ‌Survey and Feedback Data‌: Occasionally, we may invite you to participate in customer satisfaction surveys about our products or shopping experience. Any feedback you provide, including your opinions on our in-car gadgets, is collected to help us improve our offerings and services.
  • ‌Marketing Preference Information‌: If you sign up for our newsletter or promotional update list, we record your preferences to ensure we only send you communications that align with your interests, such as notifications about fresh new car tools just landed, exclusive discounts, and product launch events.

1.2 Information We Collect Automatically

As you browse our website, we automatically collect certain non-personally identifiable and technical information to optimize our platform performance:

  • ‌Device and Log Data‌: We collect details about the device you use to access our website, including your IP address, browser type and version, operating system, language settings, referring exit pages, date and time stamps of your visits, the pages you view, search terms you enter on our site, and other diagnostic data. This information helps us troubleshoot technical issues and improve the overall usability of our website.
  • ‌Cookies and Similar Tracking Technologies‌: We use cookies, web beacons, and other local storage technologies to enhance your browsing experience. These small data files remember your preferences, keep you logged into your account between sessions, help us understand which parts of our product catalog (including our Fans’ Top Picks of car gadgets) are most popular, and allow us to serve you relevant product recommendations. You can adjust your browser settings to refuse cookies at any time, but please note that some features of our website may not function properly if cookies are disabled.
  • ‌Usage Analytics Data‌: We collect aggregated, anonymized data about how visitors interact with our website, such as average time spent on product pages, click-through rates for “Shop Now” and “View all products” buttons, and conversion rates for purchases. This data is used to refine our site navigation, showcase our durable, practical car tools more effectively, and help you find your perfect on-road helper to upgrade every drive with ease.

2. How We Use Your Information

We strictly limit the use of your personal information to purposes that are directly related to operating our e-commerce platform, delivering our automotive products, and improving your customer experience. The primary uses of your data include:

  • ‌Order Fulfillment and Delivery Processing‌: We use your order details, shipping address, and contact information to process your purchase, arrange for product shipping, send you tracking updates, resolve delivery issues, and ensure that the carefully curated car gadgets you ordered reach you safely, whether you are purchasing for daily commutes, road trips or long journeys.
  • ‌Account Management‌: Your registration information allows us to maintain your user account, authenticate your identity when you log in, provide you with access to your order history, saved favorite products, and exclusive member benefits.
  • ‌Customer Support and Service‌: We use your contact information and communication records to respond to your inquiries, resolve product returns, process warranty claims, and provide timely assistance for any issues you encounter with our products or website functionality. Our team of car enthusiasts will use this information to provide you with accurate, helpful advice about selecting the right in-car accessories for your needs.
  • ‌Personalized Experience Optimization‌: With your explicit consent where required by applicable law, we may use your browsing history and purchase preferences to recommend relevant products that fit seamlessly into your daily driving needs, help you turn your ordinary car space into a more comfortable, tidy and enjoyable little world, as part of our core brand mission.
  • ‌Transaction Security and Fraud Prevention‌: We use your payment and device information to verify transaction legitimacy, detect unauthorized access attempts, prevent fraudulent activities on our platform, and protect both your personal assets and the security of our entire customer community.
  • ‌Marketing and Promotional Communications‌: If you have opted in to receive marketing updates, we will use your email address to send you newsletters, announcements about new product launches, special discount offers, and updates about our latest range of car tools. You can opt out of these marketing communications at any time by clicking the “unsubscribe” link at the bottom of every marketing email, or by sending us a message to our contact email requesting to be removed from our mailing list.
  • ‌Legal Compliance and Rights Protection‌: We may process your personal information when it is necessary to comply with applicable Mexican federal laws, international data protection regulations, court orders, or legitimate legal requests from public authorities. We may also use your information to enforce our website terms of service, protect our intellectual property rights, and defend the legal interests of AUTO PARTES Y MAS SA DE CV, our customers, and our business partners.
  • ‌Product and Service Improvement‌: Aggregated anonymized usage data is analyzed to identify website performance bottlenecks, understand customer demand for different types of car gadgets, and develop new, practical products that align with the needs of car lovers like you, making every time you get behind the wheel a little easier.

3. Information Sharing and Disclosure

We never sell, rent, or lease your personal information to third parties for their independent marketing purposes. We only share your information with trusted third parties under the following limited, carefully controlled circumstances:

  • ‌Authorized Service Providers‌: We share necessary information with vetted third-party service providers who assist us in operating our e-commerce business, as long as these parties agree to keep your information strictly confidential. These categories of service providers include payment processors who handle secure transaction processing, shipping and logistics partners who deliver your ordered products, cloud hosting providers who store our website data securely, email service providers who distribute our marketing newsletters, and website analytics vendors who help us understand platform performance. All our service providers are bound by data protection agreements that require them to meet or exceed the same level of data security standards that we uphold ourselves.
  • ‌Business Transfer Scenarios‌: In the event of a merger, acquisition, asset sale, or other corporate restructuring involving AUTO PARTES Y MAS SA DE CV, your personal information may be transferred as part of our business assets. We will provide explicit prior notice to all affected users before any such transfer of personal data takes place, ensuring that your privacy rights remain protected under the updated applicable policies.
  • ‌Legal Requirement and Safety Protection‌: We may disclose your personal information if we determine in good faith that such disclosure is required by law, or is necessary to protect the safety, property, or legal rights of our company, our customers, the general public, or as required by a valid judicial or government request from the competent Mexican authorities.
  • ‌With Your Explicit Consent‌: In any other scenario not covered by the above clauses, we will always seek your separate, explicit written consent before sharing your personal information with any third party, and you retain the right to revoke this consent at any time.

4. Data Security Measures

We implement industry-leading, multi-layered technical, administrative, and physical security measures to protect your personal information against unauthorized access, accidental loss, alteration, destruction, or misuse:

  • ‌Technical Safeguards‌: All data transmission between your browser and our website uses 256-bit SSL (Secure Sockets Layer) encryption, ensuring that your personal and payment information is fully encrypted while being transferred over the internet. Our servers are hosted in secure, monitored data centers with firewalls and regular security vulnerability scans, and all sensitive personal data is stored using AES-256 encryption at rest.
  • ‌Administrative Safeguards‌: Access to your personal information is strictly limited to only authorized employees of AUTO PARTES Y MAS SA DE CV who need the data to perform their job duties such as order processing or customer support. All our staff complete regular data protection training, and are bound by internal confidentiality agreements that impose strict penalties for any unauthorized use or disclosure of customer personal data.
  • ‌Physical Safeguards‌: Our physical server infrastructure and company offices that process customer data are protected with access control systems, 24/7 video surveillance, and restricted entry permissions, preventing any unauthorized physical access to the systems that store your personal information.
  • ‌Data Breach Response Protocol‌: In the unlikely event that a data security incident occurs that compromises your personal information, we have a formal rapid response protocol in place. We will notify all affected users and relevant regulatory authorities within the time frame required by applicable data protection laws, providing clear information about the incident, its potential impacts, and the corrective actions we are taking to mitigate any risks.

5. Your Rights and Choices

As a user located in Mexico or any other jurisdiction with applicable data protection laws, you hold full, enforceable rights over your personal information. You may exercise the following rights at any time, free of charge, by contacting us using our provided contact details:

  • ‌Right of Access‌: You can request a complete copy of all the personal information we hold about you, including details about how we have processed and shared your data since you began using our services.
  • ‌Right to Rectification‌: If you discover that any of your personal information stored on our platform is inaccurate, incomplete, or outdated, you may submit a request to us to correct and update that information immediately.
  • ‌Right to Erasure (Right to be Forgotten)‌: You may request that we permanently delete all your personal information from our active systems, subject to a small number of exceptions such as information we are legally required to retain for tax, accounting, or ongoing legal dispute resolution purposes.
  • ‌Right to Restriction of Processing‌: You have the right to request that we temporarily suspend the processing of your personal information under specific circumstances, such as when you are verifying the accuracy of your data, or when you have objected to our legitimate processing activities.
  • ‌Right to Data Portability‌: You may request that we provide all your personal information that you previously submitted to us in a structured, machine-readable format, or transmit this data directly to another data controller of your choice, where technically feasible.
  • ‌Right to Object‌: You can object at any time to our processing of your personal information based on our legitimate business interests, or to the use of your data for direct marketing purposes, without needing to provide any specific justification for your objection.
  • ‌Right to Withdraw Consent‌: If you have previously given us your consent to process your personal data for any specific purpose, you can withdraw that consent at any time, and we will immediately cease all processing activities related to that purpose.

To exercise any of these rights, you can send your request to our dedicated data protection team at [email protected], or contact us by phone at +52 33 1247 1896, or send a physical mail to our registered address at Av. Juan Gil Preciado No. 4051-A, Col. Hogares de Nuevo México, Zapopan, Jalisco, C.P. 45138, México. We will respond to all valid requests within a maximum of 15 business days, and we will never charge you any fee for processing your data rights request unless your request is manifestly excessive, repetitive, or unfounded. We may only request additional information from you to verify your identity before fulfilling your request, to ensure that we are not disclosing your personal information to an unauthorized third party.

6. Data Retention Period

We will not retain your personal information for longer than is strictly necessary to fulfill the specific purposes for which the information was originally collected. For different categories of data, our standard retention periods are as follows:

  • We retain your order transaction information for a period of 10 years after your purchase is completed, to comply with Mexican tax law requirements, product warranty obligations, and after-sales service commitments.
  • We retain your account registration information for the full duration that your user account remains active on our platform. If you request to delete your account, we will erase all your account-related data within 30 days, except for the transaction records we are required to retain by law.
  • We retain customer support communication records for a maximum of 3 years after your last interaction with our team, to ensure we can reference previous conversations if you return with follow-up questions about our products or services.
  • We retain marketing preference data until you opt out of receiving our marketing communications, at which point we will add your contact details to our global suppression list to ensure you do not receive any further promotional messages from us.
  • Aggregated, anonymized usage analytics data that cannot be linked back to any individual user may be retained indefinitely, as this data no longer qualifies as personally identifiable information under applicable data protection regulations.

7. Protection of Minors

Our e-commerce platform, www.autopartesmex.com, is not intended for use by individuals under the age of 18. We do not knowingly collect any personal information from children under the age of 18. If we become aware that we have inadvertently collected personal data from a minor without verifiable parental consent, we will immediately take steps to delete that information completely from all our servers and systems. If you are a parent or guardian and you believe that your child has provided us with their personal information, please contact us immediately at [email protected], and we will resolve the issue promptly.

8. Third-Party Links

Our website may contain links to external third-party websites, such as our payment processor portals, social media profile pages, or complementary product resource pages. We do not exercise any control over the privacy policies, content, or data processing practices of these external websites. Once you click on a third-party link and leave our platform, the practices described in this privacy policy no longer apply to your activities on those external sites. We strongly encourage you to review the full privacy policy of every website you visit after leaving our platform before you submit any personal information to them, as we cannot take any responsibility for the actions or policies of these third parties.

9. Updates to This Privacy Policy

We reserve the right to update and modify this privacy policy from time to time, to reflect changes in our business operations, new legal regulatory requirements, or updates to our service offerings for our range of car gadgets. When we make material changes to this policy, we will update the “Effective Date” at the top of this document, and post a prominent notification on the homepage of www.autopartesmex.com to inform all users about the upcoming changes. For any revisions that significantly expand our rights to process your personal information, we will obtain your explicit renewed consent before the new policy takes effect. Your continued use of our website and services after the effective date of the updated policy will constitute your acknowledgment and acceptance of the revised terms.

10. Contact Information

If you have any questions, comments, concerns, or complaints about this privacy policy, our data processing practices, or wish to exercise any of your data rights, you can reach out to us through any of the following contact channels:

  • ‌Company Name‌: AUTO PARTES Y MAS SA DE CV
  • ‌Official Website‌: www.autopartesmex.com
  • ‌Contact Email‌: [email protected]
  • ‌Physical Address‌: Av. Juan Gil Preciado No. 4051-A, Col. Hogares de Nuevo México, Zapopan, Jalisco, C.P. 45138, México
  • ‌Contact Phone‌: +52 33 1247 1896

Our dedicated data protection team will review and respond to your inquiry as quickly as possible, within the timelines stipulated by applicable Mexican data protection laws, to ensure that all your privacy concerns are fully and satisfactorily addressed. Thank you for trusting us with your personal information, we remain committed to protecting your privacy as we continue to provide you with high quality, practical car gadgets that keep every road trip smooth, tidy and stress-free.